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McDonald’s billboard ad targeting unemployed?

McDonald's Billboard Ad Targets Unemployed

McDonald's Billboard Ad Targets Unemployed

You may have seen this McDonald’s billboard ad on the north side of the bridge heading east towards I-5 from West Seattle and I am fairly confident that this ad campaign is targeting the unemployed.  “Three reasons to put your pants on.” Who else could it be targeting, nudists? As an unemployed person, these are the three reasons why I am offended:

  1. They are called “house pants” not just pants, McDonald’s – get your facts straight! And you should be forewarned – all levels of house pants are considered appropriate attire for drive thrus so be prepared to see everything from airstream trailer printed flannel to holey work out pants. Oh and one last thing – these pants usually come strapped to some unshowered insomniac speaking a language you don’t understand -so watch out!
  2. This type of food is not allowed in the Muffin Top Reduction Program and just because we might be packin’ a muffin top, doesn’t mean they actually like your cheap greasy ass food. In fact, mine prefers ice cream!
  3. Unemployed people are rarely up before 10:30 when breakfast at your establishment supposedly ends (or is it 11…cuz nobody seems to know!), so this ad isn’t going to bring in a bunch of unemployed people…UNLESS you start serving bloody mary’s. Then, we may roll in hungover to get one of those and an Egg McMuffin.

So, next time you’re planning your ad campaigns and want to target unemployed people, consider hiring me as a consultant ($65/hr). I am after all an expert on the unemployed creature.

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